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Search Engine and Social Media Glossary

Alerts

A function in search engines that allows users to identify words, phrases or tags so that they are notified whenever new search results pertaining to their topic become available on the Web. Some applications like Google calendar even enable users to schedule their own alerts. Results of those searches are usually delivered by email, SMS, IM or RSS feed. Alerts are especially useful because it keeps users updated of new information available online pertaining to their specified interest whether they’re keeping track of a developing story, a competitor’s website or simply need new ideas for fresh content on their blog. Service providers are constantly improving their alert system so that users are able to manipulate the context of the notifications and alerts being delivered to them.

First Page Sage is able to deliver thousands of fans on Facebook, followers on Twitter or views on YouTube videos. Because of this, they are also able to influence the number of alerts linked to their clients’ websites. At the same time, the firm can coach you on competitive search words and keyword phrases that will place your business in the most number of relevant alerts as possible, greatly improving your visibility and business on the Web.

See what First Page Sage can do for yoursocial media marketing needs.

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