Fintech companies that we’ve provided SEO services for include:

Our Approach to Fintech SEO

Understanding searcher psychology is the foundation of our approach. Because Google’s main goal is to connect searchers with the content that best responds to their search intent, they regularly update their algorithm to ensure that the best content rises to the top of the search results. This means that the best path to consistently high search results is to publish content that understands and responds to the questions that searchers want to answer. In other words, creating the best piece of content on the internet for every valuable keyword a potential user of your Fintech platform types into Google.

We begin our campaigns by interviewing you and your team of experts to learn how your technology works, your place in the financial sector, and the value proposition you offer your customers. Most importantly, we want to know exactly what problems lead customers to choose your software so we can understand exactly which transactional keywords they’ll be typing into the search bar. We then develop a 12-month strategy of publishing blog articles and landing pages, each conversion optimized to push visitors through your website’s conversion funnel. Eventually, this strategy will systemize your lead generation, allowing your team to concentrate on refining the financial technology that made you stand out in the first place.