If you are wondering how sophisticated your blog posts should be when writing for SEO purposes, there are 3 rules to keep in mind. 1. Write at the lowest reading level that wouldn’t insult your [...]
One of the most brilliant things about Google’s algorithm is its ability to “read” content on a website. Google’s robots can determine the originality of an article you’ve written and even how [...]
I examine at least a handful of business blogs each week in my capacity as a speaker and CEO of my SEO company, and it’s the rare, rare day when I come across one that emanates real quality. To [...]
When I teach CEOs and marketers about SEO, the main strategy I advocate is to identify your highest value keywords and build readable, conversion-optimized pages around them. The pages you create [...]
