SEO Basics

In this article, we discuss keyword types on a scale of transactionality, and which keyword categories are most valuable for SEO.

In this post, we share the workflow for satisfying search intent to improve your Google search rankings.

In this article, we share what a typical SEO agency’s scope of work looks like and what you should look for in an SOW.

In this article, we break down exactly what to look for in an SEO agency in terms of deliverables, campaign structure, and intangibles.

In this article, I outline what transactional keywords are and why they're crucial for generating revenue from your blog.

In this article, I share what SEO for real estate investors looks like, followed by the results you can expect to see from your campaign and steps for getting started.

In this post we review the different tiers and types of SEO agency deliverables and explain which ones you really want.

In this post we discuss how in the fifteen years I’ve been helping enterprises implement SEO, I’ve seen marketing departments make every mistake imaginable.

Every question you should ask an SEO company before you make a hiring decision.

I’ve been watching Google’s algorithm on a daily basis for 13 years. Each December, I compile my observations on the latest SEO ranking factors into an annual report. Usually, there are only small changes from year to year, and the…