
The High Quality Content Line: How to Write for SEO
August 8, 2018
One of the most brilliant things about Google’s algorithm is its ability to “read” content on a website. Google’s robots can determine the originality of an article you’ve written and even how interesting it is. They then use that information,…
Why is Quality SEO Content So Hard For Businesses to Create?
August 6, 2018
I examine at least a handful of business blogs each week in my capacity as a speaker and CEO of my SEO company, and it’s the rare, rare day when I come across one that emanates real quality. To be…
The Payoff: What Successful SEO Campaign Results Look Like
July 3, 2017
This blog post explains in detail what the results of an SEO campaign look like, using real screenshots from clients' Google Analytics accounts.
Your Guide to Google’s Algorithm in 2017: All Ranking Factors, Updates & Changes
November 21, 2016
UPDATE June 2020: Here is our most up-to-date list of the Google algorithm ranking factors. *** Google’s algorithm underwent some changes in the last few years, most of them relatively minor compared to the towering importance of the old mainstays…