Pest Control SEO: Our Approach

Every pest control client is different, so we’ve developed a robust process for customizing SEO campaigns for each of our clients. First, we’ll interview you and your team, learning your marketing objectives, determine who your ideal target audience is, and what your competitive advantages are compared to other pest control companies in your service area. Our team will then use search intent analysis to determine the most valuable keywords to target during the course of a campaign, build ing a tailored Hub & Spoke strategy to position your website as an industry authority.

We then move to the core of the campaign: content production. For each keyword we target, our content team creates a landing page, blog post, or a piece of more specialized content such as a white paper or a blog that is conversion-optimized and written to answer search intent intent. We publish this high quality content on your website twice a week in order to secure Google’s News Website Bonus, increasing your domain authority. After 4-6 months, you’ll see your search rankings increase significantly, leading to higher visibility for your company and an influx of organic traffic and new leads.