SEO ROI by Industry – 2022

The 21 Industries That Generate the Most Revenue From SEO

Click on each industry to see ROI graphs & other interesting information about the campaigns behind these results.

Ranking Industry Net ROI from SEO
#1 Real Estate $3.6M per year (3 year average)
#2 Fintech $2.6M per year (3 year average)
#3 PCB Design & Manufacturing $2.3M per year (3 year average)
#4 Heavy Equipment $2.1M per year (3 year average)
#5 Financial Services $2.0M per year (3 year average)
#6 Investment Banking $2.0M per year (3 year average)
#7 Telecom $2.0M per year (3 year average)
#8 Healthcare $1.9M per year (3 year average)
#9 Private Equity $1.9M per year (3 year average)
#10 Automotive $1.8M per year (3 year average)
#11 Industrial IoT $1.8M per year (3 year average)
#12 Manufacturing $1.8M per year (3 year average)
#13 Oil & Gas $1.8M per year (3 year average)
#14 Pharmaceutical $1.8M per year (3 year average)
#15 Recycling & Waste Management $1.8M per year (3 year average)
#16 Biotech $1.7M per year (3 year average)
#17 Commercial Insurance $1.7M per year (3 year average)
#18 Consulting $1.7M per year (3 year average)
#19 Cybersecurity $1.7M per year (3 year average)
#20 Home Builders $1.7M per year (3 year average)
#21 Solar $1.7M per year (3 year average)
#22 Engineering $1.6M per year (3 year average)
#23 Energy Management $1.6M per year (3 year average)
#24 IT Services $1.6M per year (3 year average)
#25 Software Development $1.6M per year (3 year average)
#26 Aerospace $1.5M per year (3 year average)
#27 Web Hosting $1.5M per year (3 year average)
#28 Transportation & Logistics $1.5M per year (3 year average)
#29 Addiction Treatment $1.4M per year (3 year average)
#30 B2B SaaS $1.4M per year (3 year average)
#31 Entertainment $1.4M per year (3 year average)
#32 Law Firm $1.4M per year (3 year average)
#33 Marine & Maritime $1.4M per year (3 year average)
#34 CBD $1.3M per year (3 year average)
#35 Environmental $1.3M per year (3 year average)
#36 Higher Education $1.3M per year (3 year average)
#37 HVAC $1.3M per year (3 year average)
38 Medical Practices $1.3M per year (3 year average)
39 Security Companies $1.3M per year (3 year average)
40 Aviation $1.2M per year (3 year average)
41 Electrical Contractors $1.2M per year (3 year average)
42 Home Services $1.2M per year (3 year average)
43 Construction $1.1M per year (3 year average)
44 eCommerce $1.1M per year (3 year average)
45 Hospitality $1.1M per year (3 year average)
46 Staffing & Recruiting $1.1M per year (3 year average)
47 Food & Beverage $1.0M per year (3 year average)