Evan Bailyn

In this article, we share which digital marketing KPIs you should track in 2022, as well as successful campaign benchmarks for each.

This report provides our definitions for each sales lead funnel stage, as well as sales funnel conversion rate benchmarks for 30 industries.

In this compendium, we summarize the most notable digital marketing statistics that can be found in our previously published reports.

In this report, we rank each of the top 7 SEO tools available to B2B marketers, comparing their feature-set in a B2B context.

In this article, we compare SEO and SEM across a variety of dimensions including conversion rate, timeframe for results, customer acquisition cost (CAC), stability, consistency over time, and company type (B2B vs B2C).

In this post, we talk about how SEO campaign cost varies based on the agency's offerings. Here is what you can expect to pay for a quality SEO agency.

This guide presents the 7 marketing metrics that real estate companies tend to track, offering benchmarks and insights for each.

In this report, we rank each of the top 7 SEO tools avialable to marketers, comparing them on their features, accuracy, and ease of use.

In our 2022 SEO Agency Pricing survey, we examine the range of SEO pricing and compare how 7 different SEO agencies' services.

In this report, we share average session duration benchmarks for 34 industries based on our data pool of ~23% B2C and ~77% B2B clients.