Evan Bailyn

In this interview with with Anuj Srivastava, we discuss how engineering and marketing can coordinate when opening a new franchise.

In this interview with Larry Genet, Vice Chairman at CBRE, we discuss how the digital marketing landscape has shifted within the real estate industry.

In this report, we seek to answer the question, “Which industries’ customers are turning to generative AI to make purchases?”

Our research team surveyed US adults to determine the percentage of people that used a generative AI platform to make a purchasing decision. The results are presented in this report.

In this report, we share the top manufacturing ERP systems, based on our team's analysis of each ERP's functionality, implementation success, integrations, and cost.

In this guide, we provide background on this emerging field, summarize GEO strategy, and break down the algorithm of each major generative AI chatbot.

In this article, we share the most important customer acquisition metrics to track, as well as benchmarks for each.

In this article, we discuss SEO vs paid search, their advantages and disadvantages, and explain how to use both.

In this post, we share SEO ROI statistics broken down by industry, further segmenting it by Return on Advertising Spend (ROAS), ROI, and time to break-even.

This report provides our findings on the top B2B content marketing agencies, based on their experience, notable clients, and size.