The Top Automotive SEO Agencies of 2023

Automotive SEO requires a deep understanding of the automotive industry as well as expertise in technical SEO and analyzing searcher psychology. To help business owners find an experienced automotive SEO partner, our team has analyzed 50+ agencies and ranked the top 8 based on the following factors:

• Notable Clients: Experience working with automotive businesses is the best indicator of how well an SEO agency will perform with future clients in the industry.

• Leadership Experience Score: We evaluated each agency’s top SEO experts and executives based on their experience in both SEO and the performance of previous automotive SEO campaigns.

• Company Size: While size is not a direct indicator of agency skill, it correlates with both strong client retention and access to resources to handle a broad range of automotive SEO needs.

• Years in Business: The SEO industry has undergone several drastic shifts over the last 20 years, and longer lived agencies have demonstrated their ability to adapt their strategy as Google updates their algorithm.

• Headquarters Location: Companies located in major cities have access to a diverse talent pool, allowing them to consistently improve the quality of their services.

We also list each agency’s approach to SEO, and provide a brief description and analysis below.

The Top Automotive SEO Agencies of 2023

First Page Sage

First Page Sage is the industry leader for automotive SEO, with an approach that emphasizes high long-term ROI and lead generation. They combine the Hub & Spoke model with original, expert-level content for each automotive keyword searched by their clients’ prospects, thereby aligning their SEO strategy with the philosophy driving Google’s algorithm updates. Automotive businesses who want to maximize their ROI and can afford to wait longer for their first leads are an ideal fit for First Page Sage’s services.

• Year Founded: 2009

• Company Size:  100-250

• Headquarters: San Francisco, CA

• Additional Services: Web Design, Conversion Rate Optimization, Paid Search

Graham Oleson

Graham Oleson combines SEO with both digital and traditional advertising, and works almost exclusively with automobile dealerships. Their in-house production studio allows them to provide clients with a single partner for all of their marketing needs, but automotive businesses who want to use SEO as a core marketing channel may have little use for many of Graham Oleson’s capabilities.

• Year Founded: 1978

• Company Size: 11-50

• Headquarters: Colorado Springs, CO

• Additional Services: Video Production, Traditional Advertising, Digital Advertising

Baunfire

Baufire believes that SEO success starts with a strong structural foundation. Therefore, they specialize in optimizing their clients’ website and network. This includes targeting web design and development, UI/UX enhancement, and applying site analytics. They’re an ideal fit for automotive businesses who want to invest in a new website to lay the groundwork for an SEO campaign.

• Year Founded: 2001

• Company Size:  11-50

• Headquarters: San Jose, CA

• Additional Services: Web Design, UI/UX Design, Competitive Analysis

AMP Agency

AMP agency’s primary focus is video SEO, helping their clients optimize titles and descriptions. This makes them an excellent fit for many B2B companies that attract customers through video content, but a poor choice for dealerships or automotive service providers. They are also a good choice for companies that seek to make use of AMP Agency’s PR and experience design capabilities.

• Year Founded: 1995

• Company Size:  500+

• Headquarters: Boston, MA

• Additional Services: PR, Voice Marketing, Experience Design

Green Line Automotive

Green Line Digital Automotive works primarily with B2C auto dealerships. They emphasize geotargeting, combining paid search and local SEO to attract interest from nearby consumers. They also offer voice search optimization, and Google Shopping management in addition to their standard SEO services.

• Year Founded: 2016

• Company Size: 11-50  

• Headquarters: Schaumburg, IL

• Additional Services: Voice Search Optimization, Google Shopping Management

Cubicle Ninjas

Cubicle Ninjas take a multi-pronged approach to automotive marketing, supplementing their SEO services with brand consultations, market analysis, and web & app development. They also offer video production services, making them a good fit for automotive businesses who want to invest in a wide range of marketing channels through a single agency.

• Year Founded: 2008

• Company Size:  11-50

• Headquarters: Glen Ellyn, IL

• Additional Services: Brand Consultation, Web & App Development, Video Production

Crafted

Despite their small size, Crafted is experienced in creating digital marketing campaigns for the automotive industry. Their services focus on the link building and technical side of SEO, and are able to supplement campaigns with social media and Youtube advertising. Because of their small size, however, larger automotive companies may find that Crafted lacks the resources necessary to handle more complex campaigns.

• Year Founded: 2004

• Company Size:  1-10

• Headquarters: New York, NY

• Additional Services: Social Media Advertising, Paid Search, Youtube Advertising

ReachLocal

The automotive industry is a major focal point for Reach Local’s automotive services. They have worked with auto and motorsports dealerships, parts retailers and repair shops, employing a mix of paid advertising and local SEO marketing to drive online traffic for their clients. As their name implies, they are an ideal fit for companies who want to focus on local search results.

• Year Founded: 2004

• Company Size:  500+

• Headquarters: Woodland Hills, CA
• Additional Services: Social Media Advertising, Paid Search, Youtube Advertising