Our team analyzed 90+ SEO agencies that have worked with luxury brands, ranking them on 6 weighted factors:
- Notable Fashion & Apparel Clients (30%): A history of successful campaigns created for fashion and apparel brands is a strong indicator of industry expertise, and is the highest weighted factor in our algorithm.
- Years in Business (20%): SEO agencies that have weathered one or more economic fluctuations have shown they can market well for their clients even when client spending habits change.
- Company Size (15%): Company size strongly correlates with SEO ability, as few SEO firms can grow without strong client relationships built on well-run campaigns.
- Leadership Experience Score (15%): A rating of the company’s executives and senior management that considers their prior SEO experience, expressed as a 1-5 numerical score.
- Headquarters (10%): Companies in major cities have greater access to talent and professional connections, making HQ location a minor factor in our ranking.
- Approach to SEO Marketing (10%): SEO is a wide-ranging field, and can be applied to many channels. We favor companies that utilize channels that result in high ROI for their clients, and put more emphasis on SEO over other types of advertising.
The below table shares the results of our analysis:
The Top Fashion & Apparel SEO Agencies of 2024
| Rank | Company | Notable Clients | Leadership Experience Score | Company Size | Years in Business | Headquarters | Approach to SEO |
| 1 | First Page Sage | Chanel, Knot Standard, The/Studio | 4.7 | 100-250 | 14 | San Francisco, CA | Targeting high-value fashion & apparel keywords with thought leadership content |
| 2 | REQ | Zenni Optical, Rip Curl | 4.6 | 100-250 | 15 | Washington DC | Combined branding, advertising, and SEO services for fashion & apparel companies |
| 3 | Amra & Elma | Timberland, Bulgari, Net-a-Porter | 4.6 | 51-100 | 10 | New York, NY | Social media & influencer marketing alongside fashion & apparel SEO services. |
| 4 | Evestar | Steve Madden, Surfstyle | 4.5 | 11-50 | 10 | Fort Lauderdale, FL | Traditional and social media marketing combined with SEO for fashion & apparel brands |
| 5 | Bureau of Small Projects | Levi’s | 4.3 | 11-50 | 10 | Rolling Hills Estates, CA | Full-stack marketing and brand development firm with SEO services for fashion & apparel brands |
| 6 | Divisa | LisaMaree, Eskandur | 4.3 | 11-50 | 7 | La Verne, CA | Ground-up fashion & apparel brand development and marketing strategy |
| 7 | Aumcore | OTBT Shoes, Copé Active | 4.2 | 11-50 | 13 | New York, NY | Tech-focused SEO and UX design including voice search and mobile app development for fashion & apparel companies |
| 8 | Coalition Technologies | deBeer, Coach | 4.1 | 51-200 | 14 | Culver City, CA | Ecommerce-focused SEO for fashion & apparel brands |
| 9 | M16 Marketing | Swiss Watch Expo | 4.0 | 11-50 | 10 | Atlanta, GA | Paid media and Web Design with limited fashion & apparel experience |
First Page Sage
First Page Sage’s experience providing SEO is unmatched, with an extensive history of working with fashion and apparel brands. They specialize in crafting high-ROI SEO campaigns that create steady, organic traffic and sales for their clients. Their clients have ranged from luxury designers such as Chanel to B2B clothing manufacturers such as The/Studio.
- Notable Clients: Chanel
- Leadership Experience Score: 4.7
- Company Size: 100-250
- Years in Business: 14
- Headquarters: San Francisco, CA
- Approach to SEO: Targeting high-value fashion & apparel keywords with thought leadership content
- Contact: First Page Sage website
| Summary of Online Reviews |
| First Page Sage is “the true expert in this industry” with content that “takes thought leadership to the next level.” As a result of their campaigns, clients have been able to “generate high traffic and sales.” |
REQ
REQ is primarily a branding and advertising firm, but they have produced impressive SEO results for clients in many industries. While not purely SEO experts, their wide library of marketing services makes them extremely valuable to firms looking to take advantage of multiple channels and marketing techniques. As a result, REQ is a great partner for those looking to spend big to get both short-and-long-term results.
- Notable Clients: Zenni Optical, Rip Curl
- Leadership Experience Score: 4.6
- Company Size: 100-250
- Years in Business: 15
- Headquarters: Washington DC
- Approach to SEO: Combined branding, advertising, and SEO services for fashion & apparel companies
- Contact: REQ website
| Summary of Online Reviews |
| The staff at REQ goes “above and beyond” for their clients, and they are a “terrific addition” to the marketing teams they work with. |
Amra & Elma
Amra & Elma is a full-service marketing agency with specific expertise in social media and influencer campaigns. Their SEO portfolio has continued to grow, though, and they have experience with extremely well-known apparel brands such as Timberland and Bulgari. They offer great options for companies searching for a complete multichannel marketing campaign, including their famed social media/influencer marketing, paid ads, and SEO.
- Notable Clients: Timbaland, Bulgari
- Leadership Experience Score: 4.6
- Company Size: 51-100
- Years in Business: 10
- Headquarters: New York, NY
- Approach to SEO: Social media & influencer marketing alongside fashion & apparel SEO services
- Contact: Amra & Elma website
| Summary of Online Reviews |
| Amra & Elma are “nice, enthusiastic, and professional” and they provide “some of the best” marketing and advertising expertise in the industry. |
Evestar
Evestar is another full-service advertising and marketing firm, but they provide unique value by leveraging user-generated content campaigns. This allows fashion and apparel brands to market using the everyday people who wear (or would like to wear) their merchandise. This, along with their social media advertising expertise, makes them a great fit for firms looking to use SEO alongside a primarily social media-based marketing strategy.
- Notable Clients: Steve Madden, Surfstyle
- Leadership Experience Score: 4.5
- Company Size: 11-50
- Years in Business: 10
- Headquarters: Fort Lauderdale, FL
- Approach to SEO: Traditional and social media marketing combined with SEO for fashion & apparel brands
- Contact: Evestar website
| Summary of Online Reviews |
| Evestar is considered a “trusted partner” who “takes time to fully understand the current state” of their clients when building their campaigns. |
Bureau of Small Projects
The Bureau of Small Projects, as their name implies, pride themselves on providing quality marketing, advertising, and SEO services at various price points. They focus largely on branding and web development, with SEO service acting as a part of a greater web optimization campaign. BSP is a good fit for fashion & apparel firms in need of a website overhaul.
- Notable Clients: Levi’s
- Leadership Experience Score: 4.3
- Company Size: 11-50
- Years in Business: 10
- Headquarters: Rolling Hills Estates, CA
- Approach to SEO: Full-stack marketing and brand development firm with SEO services for fashion & apparel brands
- Contact: Bureau of Small Projects website
| Summary of Online Reviews |
| BSP’s websites “look amazing” and their staff is “amazing and wildly creative.” On the other hand, there are some complaints about “communication delays” from multiple clients. |
Divisa
Divisa is a fashion-focused brand-building and marketing agency wth excellent SEO expertise. Much of their work is focused on building new brands from the ground-up, with their Divisa Brand Builder Program comprising the lion’s share of the credit for their positive reviews. For fashion and apparel brands that are just getting off the ground, Divisa offers a a structured plan with proven success.
- Notable Clients: LisaMaree, Eskandur
- Leadership Experience Score: 4.3
- Company Size: 11-50
- Years in Business: 7
- Headquarters: La Verne, CA
- Approach to SEO: Ground-up fashion & apparel brand development and marketing strategy
- Contact: Divisa website
| Summary of Online Reviews |
| Divisa is a “small but well-equipped” firm, and the staff are “amazing at what they do.” |
Aumcore
Voice search is the newest SEO niches, and a key niche to target for fast-fashion brands. It is an especially effective tool for B2C companies, as the natural language processing technologies used by software assistants like Alexa, Siri, and others are currently optimized for everyday, non-technical speech. Aumcore includes Voice SEO as one of their core services and understands how keyword targeting strategies differ between spoken and typed language.
- Notable Clients: OTBT Shoes, Copé Active
- Leadership Experience Score: 4.2
- Company Size: 11-50
- Years in Business: 13
- Headquarters: New York, NY
- Approach to SEO: Tech-focused SEO and UX design including voice search and mobile app development for fashion & apparel companies
- Contact: Aumcore website
| Summary of Online Reviews |
| Aumcore’s work is “excellent“, and they boast a “well-rounded and responsive team“. |
Coalition Technologies
Coalition Technologies is an eCommerce-focused marketing firm that works with a wide variety of clients from disparate industries. They have helped many small brands improve their SEO performance, purchase ads, and craft better web pages. This is where they excel, and smaller brands looking for an eCommerce-focused campaign are their ideal fit.
- Notable Clients: deBeer, Coach
- Leadership Experience Score: 4.1
- Company Size: 51-200
- Years in Business: 14
- Headquarters: Culver City, CA
- Approach to SEO: Ecommerce-focused SEO for fashion & apparel brands
- Contact: Coalition Technologies website
| Summary of Online Reviews |
| Coalition Technologies is a “one-stop shop for all digital marketing needs,” and they “get work done in a timely manner.” |
M16 Marketing
M16 Marketing is a paid media and web design firm with impressive SEO services. They are another firm that provides more benefits to clients looking to leverage more of their paid advertising services, and their experience within the fashion industry is limited, but their AI-driven analytics make them an attractive option for fashion and apparel firms looking to work with the latest marketing tech.
- Notable Clients: Swiss Watch Expo
- Leadership Experience Score: 4.0
- Company Size: 11-50
- Years in Business: 10
- Headquarters: Atlanta, GA
- Approach to SEO: Paid media and Web Design with limited fashion & apparel experience
- Contact: M16 Marketing website
| Summary of Online Reviews |
| Working with M16 Marketing is “an absolute pleasure” and they deliver “absolutely exceptional websites.” |
