
Understanding the SEO Customer Journey
March 8, 2024
In this article, we explain the three stages of the SEO customer journey and discuss how to optimize pages for each stage.
How to Use SEO for Customer Acquisition
March 7, 2024
In this article, we’ll discuss how to use SEO for customer acquisition, focusing on lead generation and nurturing.
Patient Conversion Rate by Practice Type: 2025 Report
March 7, 2024
In this report, we share our findings on patient conversion rates across medical practice types, sourced from anonymized client data from between 2017 and 2024.
SEO Marketing Strategy: A Primer
March 1, 2024
In this article, we summarize the best way to approach SEO in 2024, breaking SEO Marketing Strategy down into 5 actionable steps.
Average SaaS Conversion Rates: 2026 Report
February 29, 2024
This report summarizes our findings on average SaaS conversion rates in 2026.
Private Equity Valuations: Q2 2024 Summary
February 29, 2024
Our analysts have compiled publicly available information about private equity valuations as of Q3 2023 to create this summary report.
B2B Search Engine Market Share – 2024 Report
February 27, 2024
In this report, we share our team's analysis of the market share each of the major search engines in the US B2B market.
Law Firm SEO Statistics 2025
February 21, 2024
In this article, we share the statistics we’ve compiled based on our legal clients from 2018 to 2022. We also discuss the impact of SEO spend on ROI.
Content Marketing Conversion Rates
February 13, 2024
This report presents the results of research conducted by our SEO firm between 2018 and 2023, analyzing our clients’ content marketing conversion rates.
B2B Content Marketing Tactics: The Ultimate List
February 8, 2024
Our team has assembled the ultimate list of B2B content marketing tactics, with examples of how you can execute on each.