Google’s algorithm underwent some changes in the last few years, most of them relatively minor compared to the towering importance of the old mainstays of SEO: links, meta titles, and thought [...]
When Larry Page and Sergey Brin, the founders of Google, unveiled their new concept for a search engine, their vision was groundbreaking: the web could be organized by the relationships between [...]
If you are considering hiring an SEO company in San Francisco, here are the things to consider - in cartoon form.
Every question you should ask an SEO company before you make a hiring decision.
Identifying the keywords that will attract customers to your website isn’t the most glamorous-sounding task. It has a rote, data-driven feel to it. But when you really get into it, keywords [...]
When Google asked their Head of Artificial Intelligence to lead their Search department earlier this year, sirens went off in the marketing world. The assumption was that AI was taking over the [...]
I remember it clearly: It was 2010 and Google was aggressively laying the groundwork for its famous Panda and Penguin penalties, which penalize sites that paint a falsely trustworthy picture of [...]
This blog entry extols the value of creating a niche website, an SEO strategy that works far better than any other I know.
A blog post that explains how to craft titles for your company blog that have real commercial value.