Last updated: February 5, 2025
This report takes a quantitative approach to determining the best SEO agencies in the world. Our team created a weighted algorithm based on a combination of external signals (e.g. publicly available clients, online reviews, online reputation). The main factors in our analysis are listed below, along with each factor’s respective weight in our algorithm.
- Years in Business: This factor evaluates SEO agencies on longevity alone, given that surviving the business world as well as Google’s many algorithm updates proves some degree of adaptability and commitment to sound SEO strategy. [ Algorithm weight: .12 ]
- Agency Size: This factor favors slightly larger firms (which, in the world of SEO agencies, means 50+ employees) as they’re likely to have more resources to devote to each client as well as longer-tenured employees. [ Algorithm weight: .18 ]
- Headquarters Location: This factor matters only insofar as it hints at how plugged-in a company is to high quality employees, SEO events, and the tech community at large. We give location the least weight in our algorithm. [ Algorithm weight: .09 ]
- Client Success Score: This numerical value evaluates an agency’s past clients, awards, and reviews. [ Algorithm weight: .21 ]
- Online Reputation Score: This metric is based on the SEO agency’s employee reviews and the favorability of language about it on popular social media channels. [ Algorithm weight: .18 ]
- Median Employee Tenure: This is a relatively minor factor, but employee tenure correlates positively with an agency’s commitment to ongoing training opportunities, as well as stability in client teams. [ Algorithm weight: .07 ]
- Notable Clients: This factor evaluates an agency on the notability of the companies that have either publicly mentioned their partnership or are listed on their website. [ Algorithm weight: .15 ]
The table below rank orders the 20 SEO Agencies that had the highest overall rating in our study. We further refine the dataset by listing each agency’s stated SEO specialty and price range.
The Best SEO Agencies in the World in 2025
| Agency | Years in Business | Size | Average Review Score | Client Success Score | Online Reputation Score | Median Employee Tenure | Notable Clients | |
| 1 | First Page Sage | 13 | 100-250 | 4.9 | 9.5 | 9.0 | 4.8 years | Salesforce, Microsoft, Verizon, US Bank |
| 2 | Duffy Agency | 21 | 10-50 | 4.9 | 9.0 | 9.3 | No data | UNWFP, Niquitin |
| 3 | Rankings | 9 | 10-50 | 4.7 | 8.3 | 9.6 | 1.3 years | The Levin Firm |
| 4 | Minty Digital | 7 | 10-50 | 4.6 | 8.3 | 9.4 | 2.5 years | Admirals, Primethorpe Paving Company |
| 5 | Searchbloom | 7 | 10-50 | 4.7 | 7.5 | 9.0 | 3.8 years | Bill.com, SUSE |
| 6 | Titan Growth | 18 | 50-100 | 4.5 | 8.1 | 8.9 | 6.1 years | National Geographic |
| 7 | Clay Agency | 6 | 10-50 | 4.3 | 9.3 | 8.4 | 3.0 years | Facebook, Uber, Apple |
| 8 | Aumcore | 12 | 10-50 | 4.3 | 8.5 | 8.8 | 2.0 years | Pivotal 180, Cleer Audio |
| 9 | Boostability | 13 | 250+ | 4.5 | 8.6 | 7.5 | 7.2 years | Himalayan Salt Shop, iCreatables |
| 10 | Polaris | 13 | 10-50 | 4.2 | 8.0 | 8.6 | 1.8 years | Paradox Long, Thomson Reuters |
| 11 | kloos | 12 | 2-10 | 4.3 | 8.2 | 8.7 | 5.5 years | Raiffeisen Bank International, Rockwool |
| 12 | Zo Digital | 8 | 10-50 | 4.2 | 8.0 | 7.9 | 1.8 years | Hubspot, Berlitz, Printful |
| 13 | Major Tom | 8 | 10-50 | 4.0 | 8.1 | 8.2 | 3.3 years | Orkin, Curiocity Group |
| 14 | eStore Factory | 8 | 10-50 | 4.1 | 7.0 | 9.0 | 2.8 years | N/A – Confidential |
| 15 | Marketing Eye | 22 | 2-10 | 4.1 | 8.2 | 7.0 | 6.8 years | Morrows, Crossfire |
| 16 | Big Leap | 14 | 50-100 | 4.0 | 7.8 | 9.0 | 4.1 years | Purple Mattresses |
| 17 | Delante | 8 | 10-50 | 3.8 | 7.7 | 7.0 | 2.9 years | Best Western |
| 18 | LocaliQ | 18 | 250+ | 3.9 | 7.4 | 7.4 | 3.8 years | Spindel Eye Associates, Pinnacle Real Estate |
| 19 | Incrementors Web Solutions | 12 | 10-50 | 3.8 | 7.0 | 9.6 | No data | Evolve Fitness, Rhinoplasty Insider |
| 20 | Stellar SEO | 9 | 10-50 | 3.9 | 7.6 | 7.0 | 2.3 years | Brad Mills Orthodontics |
The Top SEO Agencies by Specialty
Below, we’ve pulled from our dataset the SEO agency with the highest overall score, organized by SEO specialty.
| Specialty | Agency |
| Thought Leadership | First Page Sage |
| Local SEO | LocaliQ |
| International SEO | Duffy Agency |
| Lead Generation | First Page Sage |
| White Label SEO | Boostability |
| B2B SEO | First Page Sage |
| Voice Search | Aumcore |
| Amazon SEO | eStore Factory |
| Enterprise Digital Marketing | Clay Agency |
| Nonprofit | NP Source |
The Top SEO Agencies by Price Range
The table below identifies the highest-scoring SEO agencies in each of four price categories.
| Price Range | Agency | Services Included |
| Budget ($) | LocaliQ |
|
| Entry-Level ($$) | Titan Growth |
|
| Full-Service ($$$) | First Page Sage |
|
| Enterprise ($$$$) | Clay Agency |
|
The Top SEO Agencies in the World, Descriptions & Reviews
Below we provide brief descriptions as well as a summary of client reviews for each company:
First Page Sage
First Page Sage is the largest SEO company in the US, and specializes in achieving high ROI for their clients through combining expert-level thought leadership content with an in-depth understanding of search intent. Their approach emphasizes content quality and positioning their clients as leading industry authorities.
| Summary of Online Reviews |
| First Page Sage approaches strategy rigorously, with a “genuine focus on ROI” and creates content that is “head and shoulders” above that of other agencies. Their team is “well trained and committed to clients’ welfare.” |
Duffy Agency
Duffy Agency specializes in working with international brands, helping them develop SEO strategies to target markets across multiple countries. They translate nuanced technical knowledge into multiple languages, tailoring their approach to each audience.
| Summary of Online Reviews |
| Duffy Agency’s services must “build over time“ in order to meet their “ambitious” goals, but their results are often “dramatic“. |
Rankings
Rankings specializes in providing SEO for personal injury attorneys, helping them stand out in a highly competitive search environment. They also offer PPC, Google Local, and web design services, helping their legal clients build a digital marketing strategy that combines paid and organic channels.
| Summary of Online Reviews |
| Rankings “exceeded expectations”, helping their clients achieve “rankings that have improved across the board”. Their teams are “professional and thorough”. |
Minty Digital
Minty Digital combines PR with international SEO, and specializes in working with travel, leisure, and lifestyle ecommerce brands. They’re particularly adept in Shopify SEO, and provide ongoing support for clients.
| Summary of Online Reviews |
| Minty Digital’s work drives “qualified leads” to their clients’ websites, and their teams are “dependable”. |
Searchbloom
Searchbloom are digital marketing generalists, offering both paid search and SEO. They place their focus on keyword research and technical optimizations, so they work best with businesses that have strong existing content.
| Summary of Online Reviews |
| Searchbloom is willing to tell clients “the brutal truth” and give “individualized attention” to each. Their team is “tenacious and dedicated”. |
Titan Growth
Titan Growth’s services hinge on proprietary software that seeks to emulate the way search engines crawl websites, but their approach places more of an emphasis on paid channels than most SEO agencies. They also offer paid media management, video production, and Amazon marketing services in addition to SEO.
| Summary of Online Reviews |
| Titan Growth is “a great partner”, helping clients see “continued growth” in search rankings. They are “organized” and “communicative”. |
Clay Agency
Clay Agency emphasizes branding, UI/UX design, and digital product design. They specialize in working with high profile tech startups and major consumer brands, and they can back up their marketing efforts with app development services.
| Summary of Online Reviews |
| Clay acts “as an extension” of their clients’ teams, “truly caring” about the products they help promote through branding and marketing. |
Aumcore
Aumcore is a consumer-focused SEO agency, focusing on mobile SEO and voice search for ecommerce brands. They support their organic search services with PPC and social media management, and have particular expertise working with the pharmaceutical industry.
| Summary of Online Reviews |
| Aumcore’s work is “excellent“, and they boast a “well-rounded and responsive team“. |
Boostability
Boostability offers white label SEO: unlike the other companies on this list, they offer most of their services through other marketing agencies. They partner with growing marketing firms who lack SEO expertise, allowing those firms to offer a full suite of SEO services.
| Summary of Online Reviews |
| Boostability is “professional and knowledgeable“, and their representatives are “eager to help”, but some clients report that team turnover can be high. |
Polaris
Based in London, Polaris focuses on SEO for companies in Europe and the UK. They also offer website migration services, as well as LinkedIn-based ABM.
| Summary of Online Reviews |
| Polaris “sticks to objectives” and their teams “show great professionalism”. Their results “speak for themselves”. |
kloos
kloos are a generalist SEO agency, with an emphasis on combining organic search with Google Ads, web analytics, and social media marketing. Based in Vienna, they also offer workshops and training courses to help train in-house SEO teams.
| Summary of Online Reviews |
| kloos “transforms the landscape”, and their teams “create a lot of trust”. Their workshops provide “helpful and actionable” advice. |
Zo Digital
Zo Digital is based in Japan, and specializes in working with startups and other fast-growing businesses. They emphasize data and analytics, and are particularly adept at promoting Japanese B2B and B2C brands internationally.
| Summary of Online Reviews |
| Zo Digital provides “unique bilingual” consulting services, and provides “consistent support” to their clients. |
Major Tom
Major Tom works with businesses seeking a Chinese audience, helping them to craft messages that resonate in the Chinese market. Rather than taking a direct translation approach, they build holistic strategies that account for cultural differences.
| Summary of Online Reviews |
| Major Tom refines clients’ brands, making those brands “eye-catching and current”. Results are “fast and effective”. |
eStore Factory
Unlike most agencies on this list, whose SEO services focus on Google search, eStore Factory focuses on Amazon SEO. They also help clients optimize their product listings, Amazon storefront, and also offer Amazon PPC management services.
| Summary of Online Reviews |
| eStore Factory has “excellent product management strategy”, and they set “clear parameters” in order to achieve “outstanding results”. |
Marketing Eye
Marketing Eye’s SEO services are primarily technical, though they also offer strategic consulting for their clients. They also provide conversion optimization, making them a good fit for businesses who have strong in-house content teams.
| Summary of Online Reviews |
| Marketing Eye’s teams are “competent and professional” and their services are described by clients as “superior”. |
Big Leap
Big Leap is a generalist SEO firm, offering a suite of technical SEO, local search optimization, and link building services. They take a holistic approach, and are particularly successful in their B2C work.
| Summary of Online Reviews |
| Big Leap’s workflow is “seamless”, and they help their clients “allocate resources to maximize results”. |
Delante
Delante specializes in the technical side of SEO and performing in-depth website audits. Their original content services are limited, however, and businesses that lack existing content will find Delante’s expertise difficult to capitalize on.
| Summary of Online Reviews |
| Delante has helped clients achieve “steady growth” through “increased visibility” and creating “inbound sales opportunities”. Many of their clients remark upon Delante’s “open communication”. |
LocaliQ
LocaliQ works with small businesses who need geotargeted SEO, helping those businesses rank for local searches. To support their focus, LocaliQ also offers Google My Business listing management and social media marketing services.
| Summary of Online Reviews |
| LocaliQ is a “great asset” to their clients, offering “exceptional web design” and digital media services. |
Incrementors Web Solutions
Incrementors offers a wide range of digital marketing services, providing graphic design, web development, and video marketing in addition to SEO. They are a particularly good fit for smaller companies that are heavily cost-constrained in their marketing efforts.
| Summary of Online Reviews |
| Incrementors is “responsive, attentive, and proactive”, and deliver “effective” results. |
Stellar SEO
Stellar SEO specializes in link building and guest posting, orchestrating custom outreach campaigns to improve clients’ domain ratings, and by extension, their visibility. Their services are most effective for businesses who already have keyword optimized content, but relatively new websites with low Google authority.
| Summary of Online Reviews |
| Stella is “helpful and responsive”, and teams are “a pleasure to work with”. |
The Top SEO Agencies in the World by Industry
Below, we share abbreviated results of our team’s research into the best SEO agencies for four major industries: SaaS, Healthcare, Real Estate, and Financial Services. The full reports may be found by clicking their respective links.
The Top SaaS SEO Agencies | ||
| # | Name | Clients |
| 1 | First Page Sage | Salesforce, US Bank, Credit Karma |
| 2 | REQ | Katabat, Verint, ActiveNav |
| 3 | Clay Agency | Slack, Zenefits, Hint |
| 4 | Epsilon | CDW, Faraday |
| 5 | Marketing Eye | Construx Solutions, Innovent CRM, JESI |
The Top Healthcare SEO Agencies | ||
| # | Name | Clients |
| 1 | RNO1 | Healto, Fluxa |
| 2 | First Page Sage | Dignity Health, City of Hope, Institute on Aging |
| 3 | k2md Health | True Health, Lovelace Health System, UT Health |
| 4 | REQ | Centene, Health Net, PhRMA |
| 5 | iHealthSpot | The Centers for Advanced Orthopaedics |
The Top Real Estate SEO Agencies | ||
| # | Name | Clients |
| 1 | REQ | The Empire State Building, Golden Gate Hotel & Casino |
| 2 | First Page Sage | Corcoran, Apollo Group, We Buy Ugly Houses |
| 3 | Portal Ventures | RealAdvisor, Sidespace |
| 4 | LocaliQ | CuliQuip, TGM Associates |
| 5 | Jives Media | LBI Living, Gulf Living Group |
The Top Financial SEO Agencies | ||
| # | Name | Clients |
| 1 | First Page Sage | US Bank, Credit Sesame, SoFi, defi Solutions |
| 2 | Yes& Agency | United Bank & Trust, US Bank, Flow Capital |
| 3 | TOP Agency | Discover, Fidelity Investments, Oppenheimer Funds |
| 4 | CSTMR | Lending Tree, SELFi, Credit Karma |
| 5 | Banktastic | United Bank & Trust, US Bank, Flow Capital |
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