Reports

In this report, we present our conversion rate data, organized by channel, from our agency’s clients collected between 2016 and 2021.

In this report, we share our internal statistics on ROAS, collected from 52 client campaigns between 2019 and 2025.

This report contains organic benchmarks and ROI statistics for LinkedIn, compiled from 8 years of campaigns on behalf of small to midsize B2B clients with annual revenues of $5M–$250M.

We compile the most relevant and interesting statistics about B2B SEO in this article, with a focus on the most recent research.

In this article, we discuss the ROI, cost, and average marketing budget percentage of the most common B2B lead generation techniques.

In this report, we share 14 key metrics and benchmarks for SaaS companies, organized by their role in measuring your company's performance.

In this report, we share SaaS CAC payback benchmarks for a variety of SaaS industries and customer sizes.

In this report, we share our research on B2B SaaS customer acquisition costs, divided by subindustry and company size.

In this article we define organic traffic and paid traffic, then proceed to discuss the reasons to invest in organic vs paid channels.

In this report, we share industry-segmented clickthrough rate benchmarks for Google ads as well as the top 3 organic search positions.