
Content Marketing ROI Statistics by Industry
September 22, 2023
We aggregate the data from 10+ years of content marketing for 12 industry verticals, from real estate to PCBs to financial services.
How Many Backlinks Does A Website Need to Rank on Google?
November 30, 2022
Our SEO team recently studied client websites to see how many backlinks it took, on average, for their pages to rank on Page 1 of Google.
What’s a Good Engagement Rate in Google Analytics 4?
November 14, 2022
In this article, we discuss what a good overall Engagement Rate is in Google Analytics, broken down by industry, and how to improve yours.
Average Customer Lifetime Value (LTV / CLV) for a Services Company
November 9, 2022
In this article, we share average customer lifetime value (LTV) benchmarks for services companies based on data from our 12 years of working with 200+ clients.
Organic Traffic Benchmarks by Industry
August 17, 2022
In this report, we share our data on organic traffic averages, pulled after 1-2 years of conducting organic marketing campaigns.
How Much Content Should You Create for SEO?
August 3, 2022
In this article, we answer the question of how much content a website should publish for SEO purposes by examining the relationship between publishing frequency, content quality, and ROI.
Actionable SEO Statistics for 2025
July 28, 2022
This report contains SEO statistics culled from our proprietary dataset of 170+ client companies, split 76% B2B / 24% B2C.
Micro Conversion Examples, Ranked by Value
July 6, 2022
In this article, we compare and rank 12 types of micro conversions based on how strongly they indicate engagement and future conversion.
B2B Marketing Metrics & Benchmarks
April 28, 2022
In this article, we share which digital marketing KPIs you should track in 2022, as well as successful campaign benchmarks for each.
Digital Marketing Statistics: 2025 Compendium
April 20, 2022
In this compendium, we summarize the most notable digital marketing statistics that can be found in our previously published reports.