Our team evaluated 60+ SEO companies to evaluate their ability to provide effective SEO services to biotech companies, using a proprietary algorithm that scores each company on the following six factors:
- Notable Clients (35%): We consider direct experience working with biotech companies to be the most reliable indicator of skill for SEO companies, and as such, this is the most important factor in our ranking.
- Leadership Experience (20%): Leadership has a large influence on the culture and direction of an agency, and we assign higher scores to companies with high-level management who come from marketing and biotech backgrounds.
- Company Size (10%): Size is a more minor factor, but larger companies have demonstrated their ability to grow through long-lasting client relationships built on successful campaigns. This is particularly important for biotech, as its highly technical nature places unique demands on SEO firms who specialize in this industry.
- Year Founded (10%): Google updates their algorithm regularly, and market conditions have a strong impact on buyer and searcher behavior. Experienced SEO companies have needed to adapt their practice to changing search landscapes, as well as market conditions and new developments in biotech.
- Headquarters Location (5%): While the most minor factor in our ranking, companies located in major biotech hubs have a slight advantage in recruiting knowledgeable staff.
- Average Reviews (20%): Publicly viewable client reviews on 3rd party websites make up the final and second most important factor in our ranking. We assign greater weight to reviews left by clients in the biotech industry, as well as closely related industries such as pharmaceuticals or life sciences.
The results of our team’s research are as follows:
The Top Biotech SEO Companies: 2024 Report
| Rank | Company | Notable Clients | Leadership Experience | Company Size | Year Founded | Headquarters | Average Reviews | Approach to Marketing |
| 1 | First Page Sage | Kiverdi, Biovia, Altoida | 4.9 | 100-250 | 2009 | San Francisco, CA | 4.9 | Thought leadership-based SEO for biotech companies |
| 2 | Digital Elevator | Ironshore, Novita | 4.1 | 1-10 | 2013 | West Palm Beach, FL | 4.7 | SEO and web design for emerging biotech startups |
| 3 | Patrick Wareing | Fortis Life Sciences, TIP Biosystems | 4.6 | 1 | 2021 | Leeds, UK | 4.8 | Independent life sciences marketing consulting |
| 4 | BioDigital | Johnson & Johnson, Abbot, Medtronic | 4.3 | 11-50 | 2002 | New York, NY | 4.1 | 3D visualizations for biotech SEO content |
| 5 | BioStrata | ThermoFisher Scientific, Covance, Sptlabtech | 4.2 | 11-50 | 2014 | Cambridge, UK | 4.5 | Branding and trade show support for biotech companies |
| 6 | emagineHealth | Blossom Bioscience, Lisata | 4.2 | 101-250 | 1996 | Boca Raton, FL | 4.4 | Brand development and SEO for health industry companies |
| 7 | LadyBugz | Paradigm4, Tacit Therapeutics, Primera Analytical Solutions | 3.8 | 11-50 | 2000 | Hudson, MA | 5.0 | Custom webdev and design services for biotech companies seeking to rebrand |
| 8 | Supreme Optimization | ACD, 10x Genomics | 4.2 | 51-100 | 2015 | San Juan, Puerto Rico | 4.8 | Digital marketing for life sciences companies |
First Page Sage
First Page Sage specializes in combining SEO with thought leadership content in highly specialized industries like biotech. They employ expert strategists and scientific writers who translate their clients’ technical expertise into keyword-targeted content that attracts visitors and nurtures leads. First Page Sage prioritizes ROI in their approach to SEO, and have also helped clients develop go-to-market strategies that employ multiple marketing channels to reach audiences.
- Notable Clients: Kiverdi, Biovia, Altoida
- Leadership Experience: 4.9
- Company Size: 100-250
- Year Founded: 2009
- Headquarters: San Francisco, CA
- Average Reviews: 4.9
- Approach to Marketing: Thought leadership-based SEO for biotech companies
- Contact: Company website
| Summary of Online Reviews |
| “Their team is incredibly knowledgeable” and are “far and away the best at SEO.” For several years, they have been my “greatest asset when it comes to lead generation.” |
Digital Elevator
Digital Elevator is known for providing web design and SEO consulting services to emerging biotech startups. They offer a suite of digital marketing services that also includes web design, PPC, and content strategy—though their clients will need to prioritize carefully to avoid going over budget.
- Notable Clients: Ironshore, Novita
- Leadership Experience: 4.1
- Company Size: 1-10
- Year Founded: 2013
- Headquarters: West Palm Beach, FL
- Average Reviews: 4.7
- Approach to Marketing: SEO and web design for emerging biotech startups
- Contact: Company website
| Summary of Online Reviews |
| They are “incredibly bright, capable, and easy to engage with” and gave our website a “modern look and feel” that included “valuable content.” |
Patrick Wareing
Patrick Wareing is the only independent consultant on our list. He brings a scientific background that helps him identify with many of challenges and pain points that biotech professionals face, allowing him to deliver effective consulting services for his clients. Being a one-person consultancy, however, means that his services can most effectively be utilized by biotech companies that already have a robust internal marketing team.
- Notable Clients: Fortis Life Sciences, TIP Biosystems
- Leadership Experience: 4.6
- Company Size: 1
- Year Founded: 2021
- Headquarters: Leeds, UK
- Average Reviews: 4.8
- Approach to Marketing: Independent life sciences marketing consulting
- Contact: Company website
| Summary of Online Reviews |
| Patrick is known for being an ethical, “knowledgeable digital marketing professional” and an expert “scientific writer.” |
BioDigital
BioDigital specializes in providing 3D visualizations that help clients engage and connect with their audience in their SEO content. These visualizations allow clients to convey and explain complex biological information in a customized and more readily digestible form, but must be supported by solid internal strategy to truly be effective for lead gen.
- Notable Clients: Johnson & Johnson, Abbot, Medtronic
- Leadership Experience: 4.3
- Company Size: 11-50
- Year Founded: 2002
- Headquarters: New York, NY
- Average Reviews: 4.1
- Approach to Marketing: 3D visualizations for biotech SEO content
- Contact: Company website
| Summary of Online Reviews |
| The company software “helps patients’ understanding of medical terms” and has enabled client service providers to “feel more confident and perform better” for their patients. |
BioStrata
BioStrata provides marketing services to several industries within the life sciences sector, including biotech. They provide a broad range of services that includes SEO, but they’re uniquely talented in branding and trade show support. As a result, BioStrata is a good fit for companies interested in pursuing in-person lead generation, or launching a new brand.
- Notable Clients: ThermoFisher Scientific, Covance, Sptlabtech
- Leadership Experience: 4.2
- Company Size: 11-50
- Year Founded: 2014
- Headquarters: Cambridge, UK
- Average Reviews: 4.5
- Approach to Marketing: Branding and trade show support for biotech companies
- Contact: Company website
| Summary of Online Reviews |
| The company combines “science experience” with “inbound marketing know-how” to provide “high priority focus” to supplement client in-house marketing capacity. |
emagineHealth
emagineHealth provides both brand development and SEO services for health industry and biopharma companies. They include content strategy and content creation in their SEO offerings, but their embrace of AI tools—including AI-generated content—can be off putting to some businesses.
- Notable Clients: Blossom Bioscience, Lisata
- Leadership Experience: 4.2
- Company Size: 101-250
- Year Founded: 1996
- Headquarters: Boca Raton, FL
- Average Reviews: 4.4
- Approach to Marketing: Brand development and SEO for health industry companies
- Contact: Company website
| Summary of Online Reviews |
| The “quality of work” was “constant and outstanding” on multiple projects. “Collaboration was seamless from start to finish” resulting in “an incredible final product.” |
LadyBugz
LadyBugz provides custom website design and development services for their biotech clients. They work best with small companies and nonprofits who need help getting established in the competitive biotech industry. Most of their work is with early to mid stage startups, though they have also helped established pharmaceutical companies with full web redesigns.
- Notable Clients: Paradigm4, Tacit Therapeutics, Primera Analytical Solutions
- Leadership Experience: 3.8
- Company Size: 11-50
- Year Founded: 2000
- Headquarters: Hudson, MA
- Average Reviews: 5.0
- Approach to Marketing: Custom webdev and design services for biotech companies seeking to rebrand
- Contact: Company website
| Summary of Online Reviews |
| Due to LadyBugz, we are “getting more traction” on the web and social media platforms. They took the time to “get to know our organization” before beginning work. |
Supreme Optimization
Supreme Optimization is a global company that focuses exclusively on life science digital marketing. They mix SEO, UX design, and PPC services to reach audiences on multiple channels, but their size and mixed approach makes them best suited for clients that have a sizable marketing budget to work with.
- Notable Clients: ACD, 10x Genomics
- Leadership Experience: 4.2
- Company Size: 51-100
- Year Founded: 2015
- Headquarters: San Juan, Puerto Rico
- Average Reviews: 4.8
- Approach to Marketing: Digital marketing for life sciences companies
- Contact: Company website
| Summary of Online Reviews |
| Clients laud Supreme Optimization marketing teams as “smart, strategic, creative and resourceful.” They have demonstrated an ability to “translate complex information into compelling SEO-driven content.” |
