Last updated: March 21, 2024
Our team recently conducted a study on the best SEO agencies that serve the medical field. Our method was to search Google, research published lists, and seek out referrals in order to compile a list of medical SEO agencies, then whittle the list down to 10 using a weighted algorithm. Here are the factors in our algorithm:
- Notable Clients (30%): Our top factor is recognizable clients in the medical field as it indicates that discerning companies are putting their trust, and marketing dollars, into the agency.
- Company Size (25%): Agency size indicates an ability to retain clients and deliver ROI. Also, larger companies that develop strong, long-lasting client relationships can afford to invest in the infrastructure that a successful, multi-faceted medical SEO campaign requires.
- Years in Business (20%): Agencies that have been agile enough to adapt to Google’s evolving algorithm show an ability to innovate and serve their clients well. We gave more points to SEO agencies with over ten years of experience working with medical companies.
- Leadership Experience (15%): The quality of an agency’s leadership team directly impacts its campaigns. We counted years of experience, tenure at other, established marketing firms, and personal involvement in client campaigns towards agencies’ scores in this category.
- Specialty (10%): We allocated some points to agencies that either fully or mostly serve the medical industry, and whose primary marketing expertise is SEO.
The table below contains the top 10 medical SEO agencies of the 50+ we analyzed. An in-depth summary of each of the medical SEO agencies follows.
| Rank | Company | Notable Clients | Company Size | Years in Business | Leadership Experience Score (1-5) | Specialty |
| 1 | First Page Sage | Dignity Health, City of Hope, Institute on Aging | 100-250 | 14 | 4.9 | Medical SEO & thought leadership marketing for lead generation |
| 2 | RNO1 | Healto, Fluxa | 11-50 | 14 | 4.7 | Market research and UX design for healthcare startups |
| 3 | k2md Health | True Health, Lovelace Health System, UT Health | 11-50 | 34 | 4.6 | Brand building for healthcare firms through media buying and SEO |
| 4 | REQ | Centene, Health Net, PhRMA | 51-100 | 15 | 4.6 | Branding, advertising, and SEO |
| 5 | iHealthSpot | The Centers for Advanced Orthopaedics | 11-50 | 18 | 4.5 | SEO-focused web design for healthcare companies |
| 6 | Armada Medical | Medtronic, Sorin Heart Valves | 25-100 | 33 | 4.3 | Traditional marketing suite with an SEO component |
| 7 | Amra & Elma | Pfizer, Swanson | 11-50 | 10 | 4.5 | Digital marketing for large companies, including pharma marketing |
| 8 | Real Chemistry | AstraZeneca, Johnson & Johnson | ~1500 | 22 | 4.2 | AI-driven advertising for life science companies |
| 9 | Media Cause | Parkinson’s Foundation, Pathfinder International, Herbalife Nutrition Foundation | 11-50 | 22 | 4.0 | Full-service digital marketing for healthcare nonprofits |
| 10 | Meros Media | Cellaxys, Vivaxys | 11-50 | 5 | 4.0 | Digital marketing for regenerative medicine clinics |
First Page Sage
First Page Sage is the largest SEO agency in the US with a focus on healthcare. They create brand-centered thought leadership content to generate qualified leads for medical industry clients, including hospitals, specialized medical practices, urgent care centers, and healthcare consulting firms.
First Page Sage’s services fit perfectly with companies that value high long-term ROI. This makes them an attractive option for businesses that want to build steady, sustainable growth while maximizing ROI by increasing lead flow and reducing their ad spend. In addition to thought leadership content and SEO services, they also offer website design and development services and conversion rate optimization to ensure client campaign success.
- Year Founded: 2009
- Company Size: 100-250
- Headquarters: San Francisco, CA
- Additional Services: Web Design, Conversion Rate Optimization, Paid Search
| Summary of Online Reviews |
| First Page Sage’s content quality is “unparalleled” and their client teams are “organized and communicative”. Their services result in “high organic ROI”, but often need a “longer alignment period” while they research their client’s business. |
RNO1
RNO1 is a marketing and design agency that focuses primarily on building brand identities and designing user-centered online experiences. By employing VR and AR technologies in their SEO marketing strategies, they offer novel applications to augment traditional marketing techniques.
They are a great fit for medical tech startups and bioscience innovators that haven’t developed or decided on a brand identity or an ideal customer profile.
- Year Founded: 2009
- Company Size: 11-50
- Headquarters: Redwood City, CA
- Additional Services: Market research, UX design
| Summary of Online Reviews |
| RNO1’s team is “extremely responsive and communicative” and their “work and attitude are great”, but have an “over-reliance on online management coordination and project management tools instead of just picking up the phone to talk to somebody“. |
k2md Health
k2md Health works solely with healthcare providers. They offer SEO as one feature within a suite of services, including branding and traditional advertising. Utilizing a data-driven approach, they develop a comprehensive marketing infrastructure for medical providers. They are best suited for those providers interested in overhauling their brand identity to increase patient flow.
- Year Founded: 1988
- Company Size: 11-50
- Headquarters: Albuquerque, NM
- Additional Services: Multimedia Advertising, Brand Development
| Summary of Online Reviews |
| k2md offer “the whole package” with a “client-first approach.” Their clients say they develop a “strategic and efficient digital campaign.” |
REQ
REQ is primarily an ad agency, but they also offer SEO expertise. By performing audience research, and helping newer companies develop a persona, REQ finds unique ways for their client advertisements to stand out among the competition.
Since REQ focuses on paid advertising, medical companies seeking to improve ROI and long-term growth may not be the best fit. However, for companies with substantial budgets and an urgent need to achieve short-term results, REQ could be an appealing option.
- Year Founded: 2008
- Company Size: 51-100
- Headquarters: Washington DC
- Additional Services: Digital Marketing, Branding, Advertising
| Summary of Online Reviews |
| REQ’s team goes “above and beyond” for their clients, and are a “terriffic addition” to the marketing teams they assist. |
iHealthSpot
iHealthSpot, a web development company with a focus on SEO and social media marketing, works exclusively with medical companies. They offer a range of useful services like reputation management, ADA compliance, and paid ad management.
iHealthspot is a great fit for companies looking for social media management, SEO, and paid advertising. While not every medical company is going to need this combination of services, iHealthSpot is a good option for the providers that do.
- Year Founded: 2005
- Company Size: 11-50
- Headquarters: Novi, MI
- Additional Services: Paid Ads, Social Media Management, Web Development
| Summary of Online Reviews |
| iHealthSpot is “amazingly pleasant to work with” and their clients get “many compliments on the design and content” but can be slow to finish website redesigns. |
Armada Medical
Armada Medical is a medical marketing giant that offers just about every type of marketing one could desire. Their robust service set includes brand marketing, digital marketing, public relations, social media management, and paid advertising. While their array of marketing services is impressive, it comes with a hefty price tag.
Armadas’ SEO services represent a minor subset of their full offerings. Firms interested in leveraging SEO to maximize value may not be a good fit. Instead, Armada Medical is positioned best for larger companies where cost isn’t as much of a barrier as long as results are consistent.
- Year Founded: 1990
- Company Size: 25-100
- Headquarters: Arvada, CO
- Additional Services: Brand Marketing, Paid Ads, Social Media Management, Public Relations
| Summary of Online Reviews |
| Armada Medical’s teams “demonstrated an impressive knowledge of the industry” and proved an “invaluable partner” in client projects. Their “collaborative, professional nature” makes them “ideal for handling sensitive topics.” |
Amra & Elma
Amra & Elma is another marketing giant with dedicated staff for their medical and pharmaceutical clients. They also offer a wide variety of marketing specialties, with a focus on SEO, paid advertising, and photo/video production.
They have worked with large pharmaceutical companies, and their service library matches up with the typical budget of firms of that caliber. While they are not the greatest value choice, they could be a good fit for companies with higher budgets. Additionally, their lack of focus on the medical industry is reflected in some of the services they offer, like influencer marketing.
- Year Founded: 2013
- Company Size: 11-50
- Headquarters: New York, NY
- Additional Services: Photo/Video Production, Influencer Marketing, Social Media Management, Media Buying
| Summary of Online Reviews |
| Amra & Elma are “nice, enthusiastic, and professional” and they provide “some of the best” marketing and advertising expertise in the industry. |
Real Chemistry
The largest overall marketing firm on this list, Real Chemistry offers a wide service library, along with AI-focused solutions for firms interested in experimental marketing. They use AI for data collection to power their other services, like PR, content creation, and paid advertising.
While their size and service variety is impressive — and include SEO — their primary focus is full-service paid advertising campaigns leveraging AI tools. Additionally, their turbulent history and very recent rebrand effectively hit the reset button in terms of reputation, despite their extensive time in business as W2O.
However, they could still make a great partner for companies willing to spend top-dollar for innovative tech in their marketing.
- Year Founded: 2001 (Rebranded as Real Chemistry in 2021)
- Company Size: 1,500
- Headquarters: San Francisco, CA
- Additional Services: Ai Software Tools, Content Creation, Paid Advertising
Media Cause
Media Cause serves a smaller niche within the medical field: Non-profit healthcare providers. They connect patients with their clients by offering high-quality digital advertising solutions including SEO, social media management, and paid search. Media Cause is an impressive firm that serves clients within its niche well.
- Year Founded: 2001
- Company Size: 11-50
- Headquarters: San Francisco, CA
- Additional Services: Social Media Management, Google Ad Grant Management, Paid Search
| Summary of Online Reviews |
| The Media Cause team is “amazing to work with” and they go “above and beyond” expectations. |
Meros Media
Meros Media works only with clients specializing in regenerative medicine. They place emphasis on attracting high-value clients and do so by pairing their SEO and marketing services with sales blueprints and sales training services. As a result, they provide solid value for the companies that work within this narrow niche.
- Year Founded: 2018
- Company Size: 11-50
- Headquarters: Las Vegas, NV
- Additional Services: Sales Training, Brand Marketing, Video Content Creation
| Summary of Online Reviews |
| Meros Media’s “accessibility is outstanding,” and they provide ”cost-effective services and analytical skills.” |
